Why do you need a winter balaclava if you are a cyclist?

The PURE IMA winter balaclava: the secret to keeping warm on the bike without compromising on comfort and performance

Some accessories go unnoticed… until you try them. The new PURE IMA winter balaclava from Inverse is one of them: it’s lightweight, warm and so comfortable that you’ll forget you’re wearing it, but your head won’t.

Designed for cyclists who ride regardless of the season, this little technical partner makes a big difference to your performance and well-being during the colder months.

Essential and practical if you are a pro cyclist

Invisible protection that makes a difference

When the thermometer falls, your head is one of the areas that loses the most heat. A good winter balaclava provides protects against the wind and low temperatures without compromising on breathability. The secret lies in finding the perfect balance between breathability, the right fit, and comfort.

PURE IMA: innovation and performance for the demanding cyclist

SUPERROUBAIX fabric: utmost warmth and breathability

The secret of the PURE IMA lies in its SUPERROUBAIX technical fabric, which is renowned for its soft feel, its high level of elasticity and its ability to retain body heat without overheating.


Its plush interior provides a pleasant thermal feeling even on icy days, while its breathable structure wicks away sweat and moisture quickly. This prevents the sauna effect on the scalp and ensures constant comfort.

An adjustable and design with no lumps

The PURE IMA fits perfectly under the cycling helmet. Its design and stretch fabric guarantee ensure a precise fit without any creases or pressure. Thanks to its neutral elastic piping, the balaclava stays in place even during the most intense efforts.

Lightweight, flexible and a minimalist style

Its clean and sober design is intended for riders who value functionality and style. It weighs hardly anything, is unobtrusive and does its job discreetly and efficiently: keeping your head warm, dry and comfortable during the entire trip.

Features that make PURE IMA a must-have

  • Elastic trim: ensures a perfect fit with no pressure.
  • Flat seams: prevent chafing and improve comfort on long routes.
  • SUPERROUBAIX fabric: provides warmth, flexibility and breathability.
  • Wicks away sweat quickly: keeping the scalp dry and preventing overheating.

Each item has been designed to optimise the rider’s experience, without compromising on performance or thermal comfort.

Designed for 24/7 cycling

PURE IMA reflects Inverse’s 24/7 CYCLING philosophy: technical garments that accompany the cyclist while training and elsewhere.


Because cycling is not just a sport, it’s a lifestyle. And when conditions are tough, only those who place their trust in the best equipment can keep on riding with a smile.

Buy one while stocks last!

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