{"id":13828,"date":"2021-04-21T07:50:22","date_gmt":"2021-04-21T07:50:22","guid":{"rendered":"https:\/\/inverseteams.com\/?post_type=history&#038;p=13828"},"modified":"2021-04-21T07:50:22","modified_gmt":"2021-04-21T07:50:22","slug":"inverse-inaugure-sa-nouvelle-ere-be-true","status":"publish","type":"history","link":"https:\/\/www.inverseteams.com\/fr\/history\/inverse-inaugure-sa-nouvelle-ere-be-true\/","title":{"rendered":"INVERSE inaugure sa nouvelle \u00e8re BE TRUE"},"content":{"rendered":"\n<p>Poursuivant toujours nos m\u00eames principes de services et qualit\u00e9, nous renouvelons notre engagement avec les sportifs avec <strong>une nouvelle image, un nouveau slogan, de nouveaux produits et une nouvelle page web.<\/strong><\/p>\n\n\n\n<p>Cela fait plus de 5 d\u00e9cennies que nous nous engageons \u00e0 innover pour r\u00e9pondre au mieux aux n\u00e9cessit\u00e9s des sportifs. Nous fabriquons des v\u00eatements techniques, en vue de maximiser les performances sportives, en recherchant aussi un confort haut de gamme, et une parfaite adaptation au corps de chaque athl\u00e8te.<\/p>\n\n\n\n<p>Avec cette volont\u00e9, <strong>INVERSE inaugure l\u2019\u00e8re BE TRUE, avec l\u2019objectif de porter le style au-del\u00e0 de la mode, de s\u2019adapter aux go\u00fbts propres de chaque sportif, <\/strong>pour que leur personnalit\u00e9 se manifeste dans leur tenue.<\/p>\n\n\n\n<p>Dans cette nouvelle \u00e9tape, INVERSE s\u2019associe avec la <strong>Massi UCT Team<\/strong>, la r\u00e9put\u00e9e \u00e9quipe professionnelle de cyclisme de montagne, pour concevoir et r\u00e9aliser leurs tenues sportives. La fusion des connaissances et exp\u00e9riences de ces deux partenaires a abouti en un accord qui uni maintenant deux entreprises avec des trajectoires remarquables dans le monde du v\u00e9lo&nbsp;; Massi depuis 1934, et Inverse depuis 1969.<\/p>\n","protected":false},"template":"","class_list":["post-13828","history","type-history","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>INVERSE inaugure sa nouvelle \u00e8re BE TRUE | Inverseteams<\/title>\n<meta name=\"description\" content=\"Poursuivant toujours nos m\u00eames principes de services et qualit\u00e9, nous renouvelons notre engagement avec les sportifs\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"INVERSE inaugure sa nouvelle \u00e8re BE TRUE | 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